Things like the common meanings of the main colors (primary, secondary, and tertiary), traditional color palettes, and cultural variations in color meanings are all fairly straightforward. But there are certain aspects that can be addressed on a more universal level. Though a little overused, a grey/white/blue color palette is very effective for financial sites because blue is most often associated with loyalty and trust in color psychology.Ĭolor theory and the psychological effects color can have on users is a complex and often subjective topic. Once a designer has the basics covered, one of the most rewarding parts of color theory is learning to incorporate more unexpected colors into their designs. While color theory in general is a complex subject, and the use of color in UX design covers much more than just creating a palette that looks nice (such as accessibility and the psychological effects of even different shades within the same hue) designers can gradually incorporate better use of color in their designs without needing to rethink their entire process. While color is sometimes thought of as a purely aesthetic choice by some designers, it is, in fact, a key component of the psychological impact of a design on users, and as such, its UX.Ī well-thought-out out color palette can elevate a design from “good” to “great” while a mediocre or bad color palette can detract from a user’s overall experience and even interfere with their ability to use a site or app. That renewed sense of optimism, curiosity and intrigue to explore and embrace the digital space and to expand our ideas of what could be.Understanding color psychology is a key aspect of creating a color palette that works well in digital design. Very Peri does just that, it’s a color that helps us understand and embrace the possibilities and perspectives that lie ahead. Pantone wanted to capture how colors can communicate and express ideas and emotions. It’s a color that is a response to where we are and how we want to move forward. A “rekindling gratitude for some of the qualities that blue represents complemented by a new perspective that resonates today, PANTONE Very Peri places the future ahead in a new light” says Pantone. Very Peri has qualities of periwinkle blues with a violet-red undertone. A personal project by TikaDesignīy Alpha_Creative Via Happy Dance By My Name Is Will and Adobe Experience Lab via BehanceĪnd of course, the last color trend of 2022 is the Pantone color of the year, Very Peri, an inquisitive and intriguing color that captures the curiosity and creativity of the year ahead. That twist could be pairing them with geometric shapes, line illustrations, or displaying them in full-on, funky patterns that are going for a maximalism design style by filling space with objects, colors and patterns that mirror the whim of the artists, as you see below. In 2022, expect to see more designs that give pastels a twist. But you might not call pastels adventurous…until now.
They’re soft, they’re sweet, they’re the perfect palette for springtime. Ready to see the colors you’ll be seeing everywhere in 2022 and beyond? Check out 2022’s up-and-coming color trends. Don’t mistake these color trends for boring or washed-out, though-as you’ll see, many are modern and creative takes on color trends that revitalize and recontextualize them for today. So this year we’re opting for toned-down, muted shades that feel softer and gentler than the loud colors that dominated 2020’s designs. To put it bluntly…we’re a bit burnt out and we collectively need some simplicity. The color trends of 2022 are largely a response to the eye-grabbing, in-your-face trends we’ve seen over the past few years.
Palette color ui how to#
As we move further into the new decade and continue navigating a world that’s learned how to cope with a global pandemic, designers are playing with a new set of color trends.
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